Under Mr. Raines’ leadership, TELUS Agriculture will continue its focus on leveraging technology to digitally enhance food quality and security, with the goal of increasing food availability for communities across the globe.

Vancouver, Canada – Following an extensive global search, TELUS today announced that John Raines is joining the organization as President, TELUS Agriculture, effective November 29, 2021. A global-leading agriculture technology company, TELUS Agriculture provides innovative connected technology solutions and leverages real-time data to optimize the food value chain.

“I am thrilled to welcome John as a vital member of our TELUS senior leadership team,” said Darren Entwistle, President and CEO, TELUS. “With over 20 years of global experience in the agriculture sector, John is exceedingly well-positioned to lead the ongoing evolution of TELUS Agriculture. Indeed, leveraging his tremendous expertise in respect of data science and digital agriculture, in concert with his genuine passion for farming and agriculture, John will further progress our goal of connecting the entire agricultural value chain with smart, secure, end-to-end technology software solutions to ensure a safer and more nutritious food supply for citizens around the world.”

Raised serving farmers, Mr. Raines has more than two decades of leadership experience in the agricultural sector. His considerable tenure and expertise in the digitization of agriculture data have resulted in numerous achievements, including the completion of multi-billion-dollar mergers and acquisitions within North America and around the globe. He also led the global commercialization of the largest digital agriculture platform in North America, South America, and Europe, and established high-performing, international operations across the agriculture sector.

“I’m very proud to be joining one of the world's largest, pure-play agriculture technology teams, with a scope that covers over 50 countries worldwide and some of the best minds in the business,” said Mr. Raines. “I’m very inspired about TELUS Agriculture’s absolute commitment to feed the world by building a more sustainable, abundant, and secure food supply for generations to come, and look forward to leading our digital agriculture team in realizing our collective goals.”

For more information about TELUS Agriculture, please visit telus.com/agriculture

Sign up to our newsletter for all the latest news, industry insight and offers